Saturday, September 17, 2011

November 9, 1868, Daily Alta California, Volume 20, Number 6811, Page 2 Advertisements Column 8,

THE EQUITABLE LIFE ASSURANCE SOCIETY OF THE UNITED STATES,

No. 92 Broadway, New York.
WM. C. ALEXANDER President
HENRY B. HYDE Vice President
GEORGE W. PHILLIPS Actuary
JAMES W. ALEXANDER Secretary
CASH ASSETS $7,000,000
ANNUAL PREMIUM INCOME $5,000,000
Number of Policies Issued in One Year, 10,000.
Sum Assured (New Business) during the year ending January 31, 1868. $47,020,134.
ITS POLICIES AVERAGE THE LARGEST
Of any American Company. It is so declared by the N. Y. Insurance Department. This is an advantage, and is evidence that this Society is the most patronized by the capitalists. It issues all desirable Non-Forfeiting Policies
On a Single Life, from $250 to $25,000.
All Profits Divided among Policy Holders Annually from the Start.
Its percentage of loss to amount AT RISK is LESS THAN ANY OLDER COMPANY.
Its percentage of total "Out-go" to "Cash Premium Receipts" is less than any other Company whatsoever.
Its five modes of applying Dividends are: Permanent Increase of Policy, Term Increase of Policy, Permanent Reduction of Premium, Term Reduction of Premium, Limitation of Number of Premiums to be Paid. These concessions are made by no other Company.
Its comparative rank as to new business done since its organization, among all American Companies, stands as follows: In 1860 it was the ninth; in 1861, the eighth; in 1862 and 1863, the seventh; in 1864 and 1865, the sixth; in 1866, the fourth; in 1867 (fiscal year), the second.
It is the most successful Company ever organised, and, for its years,
The Largest Mutual Life Insurance Company In the World. To secure a Policy in the Equitable, apply at the Branch Office, No. 16 NEW MERCHANTS' EXCHANGE, no 7 California street.

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